UPDATE: It was a great session > Watch it here. User-generated and brand-generated content on social media are great for bringing value to the customer relationship, but ultimately you’ll want to encourage a…Read More ››
Recently, Pinterest launched an analytics dashboard for businesses, which gives brands the ability to more closely monitor their presence on the platform. If you haven’t started using Pinterest, it is a pinboard-style…Read More ››
Account-based marketing (ABM) is shaping up to be the biggest revenue driver for B2B sales right now. While ABM as a business strategy has been around for quite some time, emerging technologies…Read More ››
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